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Click-to-Call in All Its Forms

Click-to-call: it ain’t your grandmother’s technology anymore!

When it was first introduced, click-to-call turned phone numbers on web pages into clickable links. If a website visitor clicked on one of those links, a simple voice call was set up between the visitor and the business. Now, the feature enables users to initiate voice calls, video calls, and even group video conference calls. It also works on websites, in emails, and in chat clients (like Slack). And, click-to-call calls can be made on desk phones, smartphones, and even using only a web browser.

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Topics: About VoIP, SMB Leadership, Business Technology

Great Moments in Video Conferencing: Real Estate Meetings & Tours

Paula Ravin, real estate agent, starts her Tuesday workday by clicking on a link she's populated into every 8:30 am Tuesday slot on her Google calendar: it's the weekly update she attends virtually with four colleagues at Winston-Kemmerman Realty. She can see them all, with their company-logoed coffee mugs, reporting from the office on Broad Street or from their home offices.

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Topics: Business Technology, SMB Leadership, Office Management

SIP.js Gains Support for In-Band DTMF (Beta) in Latest Version 0.10.0

Our engineering team just released a few important updates to SIP.js in version 0.10.0. The main highlights of this release: adding support for in-band DTMF and attaching media via Session Description Handler Observer.

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Topics: developer, Business Technology, sip.js, WebRTC

Be Memorable to Your Customers by Using a Vanity Phone Number

If you're lucky enough to have a vanity phone number for your business, you know how beneficial it is. In addition to being easy to remember for customers and sales leads, it is also a critical part of your business's brand and marketing strategy.

In this blog post, we'll present information on what these numbers are, what advantages they can bring to your business, and how you can go about getting one.

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Topics: Business Technology, phone number

Great Moments in Video Conferencing: Parent-Teacher Meetings

Ms. Van Etten, sixth grade teacher at Intermediate School 102, sits down for her seventh parent-teacher conference of the evening -- via video call. It's not a technical stretch: the calls are initiated via a link sent out to the parents along with their timeslot. There's nothing to download; she's just logged into a web interface awaiting Ms. Brown's call.

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Topics: Business Technology

A Web-Based Admin Portal Will Help You Successfully Administer Your Cloud Phone System

You may be in the process of searching for your business's very first phone system. Or perhaps you've decided to take advantage of the cloud and replace your on-premise phone system with a hosted one.

Whatever the reason, one of the must-have features you're looking for is an administrative portal that allows for easy set up and maintenance of your business's phone service.

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Topics: Office Management, Business Technology

Unique Ways to Use Cloud Phone System Features

If you're already using a cloud phone system, or are in the process of researching them, you certainly know about the long list of features, abilities, and integrations that they offer.

But besides utilizing auto attendants, conference bridges, and call queues, how else can you use a cloud phone system to meet your business needs?

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Topics: SMB Leadership, Business Technology

Offer Your Callers the Choice of Video... and Be Prepared to Answer Them

In the previous post, we outlined some of the best use cases for video-enabled customer service; applications that require a special level of trust and reassurance, like telehealth monitoring, financial services/tax prep, and tutoring.

We'd go a step further and note that even certain e-commerce scenarios -- those whose products or services are complex or costly -- are helped by look-me-in-the-eye customer service. This is something e-commerce merchants can test for themselves, using Google Analytics and correlating call-me or video-call-me button-click events with purchases and sales totals.

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Topics: Business Technology, SMB Leadership

Are You Still Doing Work That a Cloud Phone System Can Do for You?

Today's cloud phone systems do much more than just direct calls and light up buttons on a desk phone. Addressing rapidly changing business needs, their service platforms offer: voice and video calling, mobile communications, IM/chat, video conferencing, integrations with CRM and help desk software, screensharing, SMS...the list goes on and on.

Considering the fact that cloud phone systems provide all of these productivity-boosting features, ask yourself an important question: Are you doing work that your phone system can handle?

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Topics: SMB Leadership, Business Technology, Office Management

The Case for Video Customer Service: When Should Your Agents Show Their Faces?

In 2018 we will start to see more businesses adopt video calling as part of their omni-channel customer service. Should yours be one of them?

Given that a) most laptops are equipped with cameras nowadays, b) even desktop computers typically sport add-on webcams, and c) most callers have video-ready bandwidth, this is not a decision that calls for capital investment. At least not for OnSIP queued-calling customers, for whom inbound video call distribution is a mere drop-down choice, along with voice-only. The right question is, is yours a business that should encourage callers to communicate with video as well as voice?

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Topics: SMB Leadership, Business Technology